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Google Ads insights for Ecommerce brands

Practical Google Ads Advice.

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How to Measure the Success of Your Google Ads Agency article cover image
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How to Measure the Success of Your Google Ads Agency

Hiring an agency to run Google Ads for your ecommerce store can be a massive time-saver, but it does come with one big challenge: How do you know if they’re really moving the needle for your business? If you're not

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My Updated Dynamic Search Ads Strategy for Boosting Revenue article cover image
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My Updated Dynamic Search Ads Strategy for Boosting Revenue

I want to share with you my new strategy for running Dynamic Search Ads in Google Ads. In my Google Ads agency, we use Dynamic Search Ads on every single client account, and they've consistently delivered excellent

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The Hidden Google Ads Report You Need to See article cover image
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The Hidden Google Ads Report You Need to See

I recently stumbled upon an excellent report in Google Ads called the Merchant Excellence Report. Although it's not available to everyone (you have to be spending over $100K on Shopping Ads within the EU), there's so

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Boost Your Google Ads CTR and Lower CPC with These Responsive Search Ads Tips article cover image
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Boost Your Google Ads CTR and Lower CPC with These Responsive Search Ads Tips

If you’re struggling to get your click-through rates (CTR) up and your cost per clicks (CPC) down with Google Ads, I have just what you need. Today, I’m sharing the Responsive Search Ads (RSA) best practices that have

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5 Proven Strategies for B2B Lead Generation on Google Ads article cover image
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5 Proven Strategies for B2B Lead Generation on Google Ads

In today’s blog post, I want to share with you the exact strategies my team and I used to generate 1,857 B2B ecommerce leads, which led to $210K in initial sales and $750K in revenue over a 12-month period. All this was

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The Google Ads Bid Strategies Tier List article cover image
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The Google Ads Bid Strategies Tier List

Today, I’m ranking every Google Ads bid strategy from best to worst on my own custom tier list. This is going to be a walk through all the bid strategies, ranked from S tier (the best) down to 💩 tier, based on how

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How to Use Google Keyword Planner Like a Pro article cover image
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How to Use Google Keyword Planner Like a Pro

In this blog post, I break down the fastest way to find the BEST keywords using Google Keyword Planner. We’ll cover everything from avoiding common traps in the tool to predicting future conversions. I’ll also explain

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This Is My Performance Max Asset Group Strategy article cover image
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This Is My Performance Max Asset Group Strategy

Have you ever wondered how you can unlock even better results on your Performance Max campaigns? Well, today let’s get into Performance Max Asset Groups and I’ll show you exactly how to structure them for maximum impact.

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Standard Shopping vs. Performance Max article cover image
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Standard Shopping vs. Performance Max

There’s been a lot of chatter lately about whether Standard Shopping or Performance Max delivers better results in Google Ads. Some are even saying, “Standard Shopping is way better, you’ve got to use that, not PMax!”

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